New American Republic Political Campaign Ads

0865ca9ae1e9e678809c5eb7851734a6.jpg

Introduction

The New American Republic faced numerous challenges between the formation of the Constitution and the War of 1812. Political factions, disagreement over the new Constitution, government intrusion into freedoms of speech and press, a quasi-war with France and a British invasion all marked the first generation of America as a new nation.

Screen Shot 2019-10-16 at 7.40.41 PM.png

Assignment

In your STUDY GROUPS or as an Individual, you will create either a modern campaign video or two modern campaign posters/mailers that uses modern political tactics in order to sway the voters to choosing your side on the political issue of your choosing from the time period of the Failure of the Articles of Confederation to the War of 1812. Your video must fit the following requirements:

Group Project (Campaign Video):

• Groups size 2-4 people

  • Video must be 1--2 minutes in length

• Video must use modern campaign tactics (see the list and examples below)

•Video must highlight the positive qualities of your candidate or political position

• Video must use mudslinging to defame the opposition candidate

• Costuming and filming locations must -- as much as possible -- look early American (avoid modern stuff!... cars, houses, etc.)

• Video must be appropriate for school and YouTube display

• Video must involve everyone in your study group (either acting, filming, editing, or writing the script)

Individual Project (Campaign Video or Campaign Poster/Mailer):

  • As an individual, you can design TWO Campaign Posters that uses modern campaign tactics to promote ONE candidate or issue and describe the negatives of the opposing candidate or issue.

  • These campaign posters cannot simply be pictures, but must illustrate the issues and must be detailed in content.

  • These campaign posters must contain a SLOGAN and FOUR major issues related to your chosen topics

  • Original Campaign Posters or Mailers (click here for examples)

OR

  • Video that meets the requirements in the description above

 
thomas_jefferson_change_poster-r3544613270284330a6d94508f0b1f24c_f600_8byvr_512.jpg

Political & Campaign Issues

Your video has to focus upon only ONE political issue (election of a representative, a problem facing the nation that the government should fix, declaration of war, staying peaceful in war, secession from the Union, etc.).

Only ONE group can cover one of the issues listed below (two groups cannot do the same campaign issue). You must submit your proposal in the submission form above.

The following is a list of possible examples:

Federalists vs. Anti-Federalists

Ratification of the Constitution

Bill of Rights

George Washington for President

John Adams for President

Thomas Jefferson for President

James Madison for President

Aaron Burr for President

Hamilton's Economic Policy

Federal Assumption of War Debt

Alien & Sedition Acts

Virginia & Kentucky Resolutions

Impressment of American Sailors

Quasi-War with France

XYZ Affair

Problems with French Immigrants

Midnight Judges

Embargo Act

War with Great Britain (War of 1812)

Federalist Hartford Convention (Federalist Secession)

Screen Shot 2019-10-16 at 7.42.51 PM.png

How to make a modern campaign video:

See the lists and links below for ideas on how to complete your campaign video, and be sure to ask your instructor for any help that you need with filming or editing:

Modern Political Campaigns use the following tactics of Propaganda:

  • Assertion -- common sense, general knowledge

  • Bandwagon -- appeal to follow the crowd, victory is inevitable

  • Card Stacking -- only presenting positives, omitting anything negative or contrary

  • Glittering Generalities -- simple words that demand approval without thinking (Ex: “freedom,”“love of country,” “honor,” “democracy,” “united we stand”)

  • Pinpointing the Enemy -- targeting a specific group

  • Plain Folks -- ideas presented are the ideas of the common man (easy to relate to)